Short version: Go here and put in your cable username and password. That’s it.
In fact, this is probably the first Summer Olympics of the mass market social media age. With the increase of instant news across the world, we now expect the option to watch the Olympics online, on our phones, or our iPads.
Thankfully, NBC has gotten their act together (for the most part) and has allowed viewers to watch all of the Olympic events online, live, for free.
First, the “catch”: You have to have a cable subscription that includes both MSNBC and CNBC. But that’s the only gotcha. If you’re cable service includes those two offerings, you’re in.
Here’s all you have to go: go to this link and click on the big red button. Then you just enter your cable service username and password, and you’re set. You can also download the iPhone and iPad app and, if you own an Apple TV, stream them to your television.
With 302 events from 32 sports and 3,500 hours of live programming to choose from, it’s nice to finally be able to pick what we want to watch. The days of a big network deciding which events the public will watch are finally over.