Deep Linking/Niche

We encourage you to use our product listings on cj.com to link directly to a specific product, eliminating clicks for your end user to buy. One of the main reasons you might want to use this strategy is when you might be writing a blog post on a specific LEATHERskin for an iPad. You don't want to send your readers to the homepage, but want to send them directly to the LEATHERskin page so that the conversion is more likely.

Before we show you how to use this strategy, let's show you how to get to these specific product links.

Utilizing CJ.COM and Deep Linking

(if you are not already a member of CJ you can join here)

Adding Specific Product Links

  • Login in to www.cj.com
  • Click the tab called "Get Links"
  • Under "General Categories", search by "Advertiser" and type in "ZAGG"
  • You will see our logo appear and under the logo, you will want to click on "View Products"
  • The next step is to type in the search bar any product of ours or keyword you are looking for and all of our products that go with that keyword or product will appear, ready for you to add it to your website by clicking "Get HTML" or "Get Javascript"
    • For example, if you were to follow these directions and searched for "iPad", this is the page that would be retrieved. see image 1
  • Create a specific post around one of our specific products
  • If you made a post about a specific ZAGGskin design, be sure to include a link or banner ad for that specific item. Be sure to search the product by the name of the ZAGGskin, not just ZAGGskin. In the example screenshot, notice that the image and link are both live and directed specifically to the iPad LEATHERskin page of ZAGG.com see image 2
  • Create a tweet that includes a link directly to a specific product, not just to the homepage of ZAGG see image 3
  • Write on the wall of your Facebook business page and talk about specific products or designs that we have available and include a link directly to that product page see image 4
  • Create a video dedicated to showing the quality or COOL factor of any one of our specific products and again include a link in your description to that specific product page
Deep Linking examples
Daily Gaming Giveaway